Pay Per Click – Google AdWords

Our Service

Our PPC management is analytical and results-driven. We use customized PPC strategies for each client and tailor each campaign to address the unique needs and objectives of the client. This way, our clients get the maximum possible benefit from this dynamic strategy.

Because we like to provide great service and transparency about what we do, we consult and explain each step of our pay per click management process to gain your input and insight. This also ensures that each step of the process is approved by you. Our customized PPC campaign management is broken down into the following steps:

1. Communication – We listen to your wants and needs first to gain insight into your goods and services and learn what sets you apart.
2. The Right Keywords – We conduct extensive research into which keywords and phrases will provide you with the maximum return on your investment.
3. Account Organization – We organize the structure of your PPC account into AD Groups based on the relevancy and similarities of the keywords we have researched for you.
4. PPC AD Writing – We will put together or assist you with the copy of your ads so that each word is carefully chosen and placed with the appropriate call to action or offer. We will create multiple ad’s and test them to use the most efficient one.
5. Landing Page Optimization – We will review the landing pages on your website and make any improvement recommendations if needed to help these pages generate more sales or leads.
6. Campaign Tracking – We will connect your ppc account with you website tracking program (Google Analytics) to make sure all analytical functions can be used to improve the campaign and get the maximum return.
7. Ongoing Optimization & Reporting – Based on your specific needs we will conduct keyword changes and provide you with ongoing reporting and communication as needed.

The Costs